If you are an entrepreneur looking for ways to boost your earnings you might consider selling beverages in high traffic areas like local shopping malls. The initial step is finding a suitable beverage cart that will give you the ability to prepare these specialty drinks in an efficient manner. Aside from finding the right cart at a competitive price, you will need to source for beverages that consumers will enjoy and come back for more while generating a healthy profit margin.
Sourcing for the Right Beverage
The first thing you should consider is whether you want to focus on hot or cold drinks. You can offer both but generally having one type either hot or cold will give your business a chance to have a more extensive range of specialty drinks available. If you are not sure you could conduct some market research to determine whether the consumers traveling in the high traffic area you want to market tend to be drinking hot or cold drinks. While this approach is not very scientific it will give you some insight into what people like.
Aside from serving specialty beverages, you should consider coming up with a slogan or something to make your brand distinct from all of the others out there. In order to do this, you first need to come up with a unique name which can take time but it will be worth it when consumers start asking for your products by brand name. When you have that worked out you should negotiate a consistent supply of products prior to opening your business, the last thing you want to experience is a situation where you have a huge spike in demand only to turn away customers because you don’t have the ingredients needed to prepare your beverages.